Growth Rizz: SEO Audit and Strategy
You don’t need virality. You need predictable, sustainable growth.
Consistently appear in AI search results, growing your market share and brand awareness with smart, strategic SEO.
Join the WaitlistReady for Growth
How to know if Growth Rizz is right for you
Everyone talks about SEO. And now there's GEO, AEO, AI Overviews, AI Mode — honestly, the acronyms alone are exhausting. You've read the blogs. You've watched the YouTube videos. You've maybe even hired someone who handed you a spreadsheet of title tags and called it a "strategy."
And yet — here you are. Still not sure if your SEO is actually working. Still not sure if the content you're publishing is hitting the right people. Still not sure why your competitors seem to show up everywhere while you're doing everything "right."
You probably have a sense of where you should be with your organic performance. You just don't have the data, the initiatives, or the business case to get there — and without those, every SEO decision feels like a guess.
Maybe you've watched your organic traffic slide for three months, and you're not sure if it's an algorithm update, a technical issue, or just bad luck. Maybe you've got a content team ready to execute and no clear direction to point them in.
Here's the thing: none of that is a you problem. It's a strategy problem.
Growth Rizz: SEO Audit and Strategy was built exactly for that — to replace the guesswork with a data-driven roadmap that connects your SEO program to your actual business goals. In 30–45 days, you'll know exactly where you stand, exactly where your opportunities are, and exactly what to do next.
Join the waitlist.
Who was Growth Rizz built for?
Who is this for?
Founders That Want Results
You’d love to do it all, but at some point, you realized that this is better handled by an expert. Someone who can push you to your goals, give you no B.S. feedback, and guide you on exactly the next step to get this right the first time.
Marketing Teams That Need Ownership
You’re an innovative marketer (or team of marketers), but there’s no one who quite owns the SEO program. You’re looking for SEO experts who can hit the ground running. A real solution that feels like an extension of your team (not just says they are).
Creators That Want Scale
You’re ambitious, you have an insanely cool idea, and you know you can build something that holds real value. Reaching people through your personal brand via TikTok and Reels? Easy. Building a brand that dominates a market category? A bit more challenging. You need experts.
Content Teams That Need Compounding Performance
You’ve got content that flows, an incredible editorial perspective, and your readers love your content – when they can find it. After you hit publish, your content pretty much goes to the performance graveyard. You need an SEO strategy that sustains content performance without selling your creative soul.
Your Questions
Frequently asked questions
Growth Rizz is a 30-45 day SEO audit and strategy engagement that includes 2-3 bi-weekly recorded sessions (1 hour each), a full research suite covering technical SEO, content, competitive analysis, keyword analysis, and traffic potential, a 3-5 key initiatives for the next 12 months, and a client dashboard where all recordings and documents live for up to 6 months. You’ll walk away with a complete strategic foundation — and a clear picture of your next move.
Growth Rizz is for leaders, founders, stakeholders, and marketing teams who are ready to stop guessing and start building a real SEO program. It’s especially valuable if you’ve tried SEO before without a clear strategy, if you need executive buy-in and need a business case to back it up, or if you’re planning a major investment in organic growth and want to make sure you’re starting from the right foundation. It’s not right for you if you’re not ready to commit to the process — or if you don’t yet have a website.
Crystal and the Socialhart team bring over ten years of SEO experience across Fortune 500 brands and fast-growing startups — including Kelley Blue Book, Autotrader, Peloton, Heelys Worldwide, Doubletree Hotel, and more. We work across traditional and AI search (Google, Bing, AI Overviews, ChatGPT, Perplexity), and we stay at the forefront of where search is going — not where it's been.
Most consultants and agencies hand you a generic audit PDF and disappear. Growth Rizz is a true co-creation process — you’re in the room every other week, shaping the strategy alongside us. Every deliverable is tailored to your business model, your goals, and your actual competitive landscape. And unlike an agency retainer, you walk away with a complete strategy you own — that your team can execute on with or without us.
Growth Rizz is designed to meet you exactly where you are. You don’t need to know what a canonical tag is or how Google’s algorithm works — that’s our job. What you do need is a clear picture of your business goals and a willingness to engage in the process. We’ll handle the technical complexity and translate everything into clear, actionable decisions.
Growth Rizz doesn’t promise traffic numbers — those depend on how quickly your team executes the strategy. What we do promise: a complete audit of your current position, a research-backed analysis tied to your actual revenue goals, a clear competitive picture, and a prioritized set of initiatives you can act on immediately. Clients who have moved into execution with their Growth Rizz roadmap have seen results ranging from +63% traffic lift in 30 days to 763% overall growth in 12 months.
After your Growth Rizz engagement, you have a few options: you can take your strategy and execute with your internal team or roll directly into Etched Monthly — Socialhart’s 12-month consulting retainer — for full-service SEO execution. Growth Rizz is built to be the launchpad, not the ceiling.
The more context you give us upfront, the faster and deeper we can go. You’ll fill out an onboarding checklist, provide access to your Google Search Console and Analytics accounts, and show up to our bi-weekly sessions ready to give feedback on what you’re seeing. You don’t need to do heavy prep work between sessions — but being an engaged partner will make your strategy significantly stronger.
Early bird pricing and bonuses are available to waitlist members who enroll before June 1. Bonuses include the Analytics and Rank Tracking Checklist and the Repurpose Guide for SEO Content — both included with the Paid in Full option. Join the waitlist to lock in first access.
Join the waitlist using the form below, and tell us a bit about your goals and current SEO situation. Only 4 spots are onboarded per month, so we’ll do a brief opportunity assessment to confirm we’re a good fit. You can also reach us at crystal@socialhart.com or DM @socialhart on Instagram.
Build your Growth Moat + Organic Flywheel
Growth Rizz Breakdown
$1,569/mo for 3 months · or $4,687 paid in full
A comprehensive audit that ties business goals + SEO strategy
30-45 day turnaround time, with weekly recorded meetings and feedback loops. (Access Recordings)
Clear research covering your opportunity, competition, forecasting, and top keywords.
Detailed top initiatives and timeline to help you prioritize and plan for 6-12 months.
Easy transition for hand-off or monthly engagements.
A variety of Add-Ons across Monthly consulting, Content, and Development Support — Starting at $199/mo
Bonus: Analytics and Tracking Checklist
Bonus: Repurpose Guide for SEO Content
How it works...
Step by step process for Growth Rizz.
1) Schedule our meet + greet.
Fill out the form and tell me a little bit about your goals.
2) Opportunity Assessment.
We will conduct a brief evaluation of your website and a search engine pre-check to ensure Socialhart can help, given your goals and budget. If we’re not a fit, I’ll let you know at what stage it’d be best to work together.
3) Finalize our contract.
You’ll finalize your payment (all months paid ahead of the month), sign your contract, and secure your Growth Rizz spot.
4) Questionnaire and onboarding
You’ll be asked to fill out a questionnaire and provide access to your data sources.
5) Personalized Preparation
Get invited to your weekly Growth Rizz check-ins. We prep research and tailor the audit to your specific business model, goals, and competitive landscape before we kick off.
6) Audit Weeks
We’ll have 2-3 bi-weekly 1-hour sessions to align on your strategy, review research, work through challenges, and shape your top inititatives together in real time.
7) Monthly consulting begins
Based on our 12-month roadmap in the audit phase, we begin our monthly sessions. Socialhart provides deliverables based on your roadmap and tier caps. If development or content writing is added on, we provide updates on progress.
8) Recording access and resources.
You’ll have up to 6 months of access to all session recordings, research documents, and your completed roadmap — all in one organized hub so nothing gets lost.
9) VIP Support Add-On (Ongoing Content and SEO Services).
Ready to keep the momentum going? Add-on support options are available for ongoing consulting, execution, and tracking — or roll directly into Etched Monthly for a full 12-month engagement.
Now Enrolling
Growth Rizz: SEO Audit and Strategy gives you the strategic clarity and data-driven roadmap to finally make SEO work for your business.
socialhart has worked with
“I have never worked with a more knowledgeable SEO expert, and you are making life so much easier on the Google Ads front, so thank you!! All your work is incredible and so insightful!”
Catie Daus • Marketer, Google and Meta Ads Expert
“You are a rockstar. You have a way of making complex things sound so clear. You are the best. It's so amazing working with you.”
Agathe Latron • Business Development
“Crystal and I worked together on Peloton's SEO (big success, I vouch for all her hard work there!). [She's] among my favorite former coworkers, and I'm genuinely excited to connect you.”
Tom McGuane • Director of SEO
“Crystal is a true SEO pro. Her support in helping my team was tremendous as she was able to run with strategy development providing a comprehensive plan in a short period of time. Excited to continue to work with her in the future!”
Corey • CEO
“It was an immense joy to get to write a guide for Crystal Ortiz on How to Launch a Product for Health and Wellness brands. Not only was Crystal an absolute dreaaaam to work with, but it feels great to see it live and ready for reading!”
Clare Dyckoff • Writer
“Oh my god... Holy smokes. It's so cool to see ideas just sort of put together in a way that makes sense because I feel like there’s so much swirling in my head, and I have such a hard time breaking it all down. So this is fantastic. I’m really just like, blown away.”
Brigitta Catinean • Founder
“One of the best emails in my inbox this week. And I religiously read so...many...newsletters (kinda my job).”
Emelie Sanders • Founder, Pass the Queso
“I have never worked with a more knowledgeable SEO expert, and you are making life so much easier on the Google Ads front, so thank you!! All your work is incredible and so insightful!”
Catie Daus • Marketer, Google and Meta Ads Expert
“You are a rockstar. You have a way of making complex things sound so clear. You are the best. It's so amazing working with you.”
Agathe Latron • Business Development
“Crystal and I worked together on Peloton's SEO (big success, I vouch for all her hard work there!). [She's] among my favorite former coworkers, and I'm genuinely excited to connect you.”
Tom McGuane • Director of SEO
“Crystal is a true SEO pro. Her support in helping my team was tremendous as she was able to run with strategy development providing a comprehensive plan in a short period of time. Excited to continue to work with her in the future!”
Corey • CEO
“It was an immense joy to get to write a guide for Crystal Ortiz on How to Launch a Product for Health and Wellness brands. Not only was Crystal an absolute dreaaaam to work with, but it feels great to see it live and ready for reading!”
Clare Dyckoff • Writer
“Oh my god... Holy smokes. It's so cool to see ideas just sort of put together in a way that makes sense because I feel like there’s so much swirling in my head, and I have such a hard time breaking it all down. So this is fantastic. I’m really just like, blown away.”
Brigitta Catinean • Founder
“One of the best emails in my inbox this week. And I religiously read so...many...newsletters (kinda my job).”
Emelie Sanders • Founder, Pass the Queso
From content coal to content diamonds.
Whether your content is low-converting, low-traffic, or plain non-existent, you’ll finally get the clarity and confidence to publish high-quality, SEO-driven, competitor-resistant content.
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