Etched Monthly SEO Consulting
12-Months of SEO Consulting with Socialhart
Consistently appear in AI search results, growing your market share and brand awareness with smart, strategic SEO.
You know you need consistent help with all this SEO “stuff.”
Everyone talks about SEO, especially as AI search becomes increasingly important with each passing day. ChatGPT, Claude, AI Overviews, SEO, GEO, AEO, (AH-E-OH)! Seriously – we get it.
You probably have a lot of ideas about where you should be with your organic website performance right now. It’s just not 100% in your wheelhouse.
You want to rank for both brand and non-brand terms. You want to show up in AI chats, in Google, in social media feeds, in all the places where maybe your competitors are, but you aren’t.
Maybe you’re experiencing a drop in organic visibility with all the recent changes, and you need to get back on track.
I know! You heard that Reddit and YouTube were the best ways to get traffic to your site, and now you’ve spent like 3 days’ worth of work just to get overwhelmed and finally come to the realization that, actually, you could use some help from an expert.
Well, allow us to help. In Socialhart’s monthly consulting services, we set the strategy and monthly initiatives to help you reach your biggest goals. Fast.
In 12 months, we’ll significantly improve your SEO program: from technical SEO health, to content that’s on-brand and growing your site at a steady pace. We tie SEO to your most important revenue channels – like social media, paid ads, and conversion optimization.
How to know if Etched (Monthly) is right for you
→ You want to find confidence in your SEO program, and be proud to present your organic channel wins to leadership.
→ You want to see SEO benefits that improve the customer experience, customer journey, and brand awareness.
→ You want to work with experts who are at the forefront of AI, AI search, content production, and engineering, and technical AI solutions.
→ You want to see sustainable systems that have been proven to generate results at the business level.
→ You need experts to pressure-test ideas every month, with complete confidence that your business is growing.
→ You want to work with experts who continue to provide strategic value and revenue growth.
→ You want to log in to a performance dashboard each month and see growth, while relying on your trusted SEO partners to let you know what’s coming next.
→ You want SEO consulting that doesn’t tell you what you want to hear, but what you need to grow your business.
What if SEO felt easy (spoiler: it should)
Etched (Monthly) was designed exactly for those reasons…
| √ | We audit your current website and other SEO influence levers to uncover where your best opportunities are across technical, content, and CRO. |
| √ | We uncover exactly where your competitors stand – both where they’re outshining your visibility and where they haven’t managed to dominate the market (but you will). |
| √ | We put together an organic growth strategy that covers Google, Bing, AI Overviews, AI Mode, ChatGPT, and Perplexity. |
| √ | We set up your performance dashboard and client portal so you can easily access and understand your data at any time. You can share success stories across your organization to stay ahead of your overall roadmap. |
| √ | You have high-level initiatives and a roadmap that focuses on your ultimate goals across revenue, customer experience, customer journey, and brand awareness. |
| √ | We create a foundational SEO moat and a self-sustaining growth flywheel that doesn’t require constantly changing direction in response to algorithm updates. |
How to Use Your Etched Monthly
Monthly SEO consulting includes monthly advisement and strategy, with an easy hand-off for internal teams, or additional support such as development and content writing.
A comprehensive audit that ties business goals + SEO strategy
This is not your average “agency” pitch deck. Your audit and strategy define the next 12 months of our work together, so you can focus on the highest-return initiatives. Set in reality while uncovering the ideal solutions for ambitious clients.
Monthly check-ins that waste no time: performance, roadblocks, and next steps
You don’t need to know every detail; you need the executive summary. Every time. What’s working, what’s not, what’s blocking performance, and what are we going to do about it? Socialhart understands how to help you maintain buy-in and value from your SEO program.
Technical expertise across traditional and AI search
Monthly technical optimizations are tied to strategic initiatives, well-researched and defined, so they can be easily handed off to development or engineering teams. Optional developmental support available through vendor partnerships.
Content strategy that explores editorial, programmatic, and product SEO
Not only does Socialhart evaluate editorial content – advising on everything from topical strategy to outline development and optimization – but we also research, uncover, and create programmatic and SEO product solutions that build authority and visibility. Optional writing support available.
Slack Access – reach us anytime during business hours
Etched Monthly clients get Slack access with your organization. We handle communication directly with you, your marketing team, development team, and content team, so you can stay informed without losing track via email, docs, and meetings.
Development Add-On — +$1,899/mo
Development support that actually ships. Your technical SEO recommendations don’t collect dust here. When you add development support, our vendor partners implement directly — schema markup, site speed fixes, URL restructures, crawl optimizations — so nothing gets stuck in a backlog waiting for your internal team to have bandwidth. You stay focused on strategy. We handle the execution.
Content Writing Add-On — +$3,199/mo
Content that ranks and sounds like you. When you add content writing, you get SEO-driven articles, landing pages, and programmatic content built from your existing strategy — no briefing an outside writer who doesn’t know your brand. Every piece is researched, outlined, and written within your topical framework, optimized before it’s published, and designed to compound over time. Six articles a month, ready to go.
Templates, Spreadsheets, Content Flows, and SOP Docs — $199/mo add-on
Your SEO program, documented and repeatable. Every strategy is only as good as the system behind it. For $199/month, Etched Monthly clients receive the templates, trackers, content workflows, and SOPs your team needs to execute independently — and consistently. Whether it’s a content brief template, a keyword tracking spreadsheet, or a publishing checklist, you’ll have the infrastructure to keep momentum going between sessions without starting from scratch every time.
Real brands. Real business growth.
What This Looks Like in Practice
+63% organic traffic in 30 days
Health Tech Brand
Immediate lift from fixing technical SEO blockers. 763% overall in 12 months.
+100% organic traffic in 12 months
Fortune 500 Wellness Brand
Shifted from brand traffic dependency to category leadership.
+256K sessions in SEO forecasting
Health SaaS Startup
Built a competitive search presence in a crowded market.
A 12-Month Investment in Compounding Organic Growth
Stop reacting to algorithm updates and start building something that lasts with Etched Monthly.
Spots are limited to ensure every client gets the attention their program deserves. Booking now for Q3 2026.
With Etched Monthly, You’ll…
Kickoff spots are limited — 4 Spots Remaining for July and August 2026.
Own your organic channel.
A strategy that’s yours — built around your business, your revenue goals, and your market.
Monthly performance and check-ins
Know exactly what’s working, what’s not, and what’s coming next — and walk out with the executive summary your leadership actually needs.
A growth flywheel that doesn't quit.
Technical SEO, content, AI search visibility — every initiative compounds on the last.
Practically competition-proof.
We find where they’re winning visibility you should own — and we go get it. Systematically, strategically, month after month.
How It Works
1) Schedule our meet + greet.
Fill out the form and tell me a little bit about your goals.
2) Opportunity Assessment.
We will conduct a brief evaluation of your website and a search engine pre-check to ensure Socialhart can help, given your goals and budget. If we’re not a fit, I’ll let you know at what stage it’d be best to work together.
3) Finalize our contract.
You’ll finalize your payment (all months paid ahead of the month), sign your contract, and secure your Etched Monthly spot.
4) Questionnaire and onboarding
You’ll be asked to fill out a questionnaire and provide access to your data sources.
5) Personalized Preparation
Get invited to your kickoff call and set up monthly call preferences. Get added to Slack for easy communication during working hours.
6) Audit and Strategy Begins
Our team begins the audit and 12-month strategy process, which merges your business goals with our SEO strategy. We have bi-weekly check-ins until the audit is finalized and a 12-month plan is agreed upon.
7) Monthly consulting begins
Based on our 12-month roadmap in the audit phase, we begin our monthly sessions. Socialhart provides deliverables based on your roadmap and tier caps. If development or content writing is added on, we provide updates on progress.
8) Performance check-ins
We meet monthly with a call recording and an AI notetaker, with up to 30 days of access. Socialhart provides deliverables based on your roadmap and tier caps. If development or content writing is added on, we provide updates on progress.
8) Yearly Renewal
At the end of the year, you’ll renew your contract, and we’ll start our next year’s audit and roadmap.
Hi —I’m Crystal,
And I’m here to give your SEO strategy the 3-carat setting it deserves.
I help ambitious and busy founders — like you — polish and buff their organic content strategy so people can easily find their products and solutions.
BTW, organic just means “non-paid ads.” No Meta business nightmares for you, or you, or you! (Or let’s be honest, me!)
Through 1:1 SEO content strategy and guided organic growth programs, we work together to bring you more website traffic and visibility in search results (aka Google).
Experience: Autotrader, Kelley Blue Book, Peloton, and more.
“I have never worked with a more knowledgeable SEO expert, and you are making life so much easier on the Google Ads front, so thank you!! All your work is incredible and so insightful!”
– Marketer, Google and Meta Ads Expert
Who is this for?
Founders That Want Results
You’d love to do it all, but at some point, you realized that this is better handled by an expert. Someone who can push you to your goals, give you no B.S. feedback, and guide you on exactly the next step to get this right the first time.
Marketing Teams That Need Ownership
You’re an innovative marketer (or team of marketers), but there’s no one who quite owns the SEO program. You’re looking for SEO experts who can hit the ground running. A real solution that feels like an extension of your team (not just says they are).
Creators That Want Scale
You’re ambitious, you have an insanely cool idea, and you know you can build something that holds real value. Reaching people through your personal brand via TikTok and Reels? Easy. Building a brand that dominates a market category? A bit more challenging. You need experts.
Content Teams That Need Compounding Performance
You’ve got content that flows, an incredible editorial perspective, and your readers love your content – when they can find it. After you hit publish, your content pretty much goes to the performance graveyard. You need an SEO strategy that sustains content performance without selling your creative soul.
Build Your Growth Moat + Organic Flywheel
Etched Core Consulting Breakdown
$4,599/ mo for 12 Months
♥ |
A comprehensive audit that ties business goals + SEO strategy |
♥ |
Monthly check-ins that waste no time: performance, roadblocks, and next steps |
♥ |
Technical expertise across traditional and AI search |
♥ |
Content strategy that explores editorial, programmatic, and product SEO |
♥ |
Slack Access – reach us anytime during business hours. |
♦ |
Development Add-On — +$1,899/mo |
♦ |
Content Writing Add-On — +$3,199/mo |
♦ |
Templates, Spreadsheets, Content Flows, and SOP Docs — +$199/mo |
FAQ’s: Your questions
What exactly is included in Etched Monthly?
Etched Monthly is a full-service SEO consulting retainer built for 12 months of compounding growth. You get a comprehensive audit and 12-month strategy tied to your business goals, monthly check-in calls with performance reporting, technical SEO advisement ready to hand off to your dev team, content strategy across editorial, programmatic, and product SEO, Slack access during business hours, and a client dashboard so your data is always visible. Optional add-ons include dedicated developer hours and content writing.
Who is Etched Monthly for?
Etched Monthly is for founders, marketing teams, content teams, and growing brands who are done experimenting and ready for a real, sustained SEO program. If you want experts who can hit the ground running, integrate with your existing team, and build something that compounds over time — this is it. It’s not for early-stage businesses that aren’t ready to commit to organic growth as a channel.
What makes Socialhart qualified to run our SEO program?
Crystal and the Socialhart team bring over ten years of SEO experience across Fortune 500 brands and fast-growing startups — including Kelley Blue Book, Autotrader, Peloton, Heelys Worldwide, Doubletree Hotel, and more. We work across traditional and AI search (Google, Bing, AI Overviews, ChatGPT, Perplexity), and we stay at the forefront of where search is going — not where it’s been.
How is this different from an SEO agency or in-house hire?
Unlike a traditional agency, we don’t pad hours or chase vanity metrics — every deliverable ties back to your actual revenue and business goals. Unlike an in-house hire, you get an entire team of specialists without the overhead. We embed into your organization via Slack, communicate directly with your marketing, content, and dev teams, and operate as a true extension of your team — not a vendor you have to manage.
Why a 12-month commitment? Can I try it for a month?
SEO is a compounding channel — meaningful results require time, consistency, and a real strategy. The first 1-2 months are the audit and foundation phase; months 3-12 are where the growth compounds. A 12-month commitment means we can build something that actually sticks, not just chase quick wins that fade. If you’re not ready for that, our Bubbly SEO Advisor Hour is a great way to get started.
What results can we realistically expect?
Results depend on your starting point, industry competitiveness, and how quickly we can move on technical and content initiatives together. What we can commit to: a clear strategy tied to your revenue goals, measurable progress tracked in your dashboard every month, and a program built to sustain and compound — not spike and drop. Our clients have seen results ranging from +63% traffic lift in 30 days to 763% overall growth in 12 months. We’ll set realistic benchmarks in your audit phase so you know exactly what to expect.
What does the onboarding process look like?
After you sign your contract, you’ll complete a questionnaire and provide access to your data sources (Google Search Console, Analytics, etc.). From there, we kick off your audit and 12-month strategy process, with bi-weekly check-ins until the audit is finalized and the roadmap is agreed upon. Most clients are in full monthly consulting mode by month two.
What do we need to bring to make this work?
The more context you give us upfront, the faster we move. You’ll need to provide access to your analytics tools, be available for monthly check-in calls, and have someone internally who can act on technical recommendations (or use our dev add-on). You don’t need to be an SEO expert — that’s our job. You do need to be invested in the outcome and willing to give us honest feedback when strategy needs to shift.
Can you work directly with our dev or content team?
Yes — and we prefer it. Etched Monthly clients get Slack access so we can communicate directly with your marketing, development, and content teams without everything routing through one person. Technical recommendations are written to hand off cleanly. Content strategy is built to fit your existing editorial voice and workflow, not override it.
How do we get started?
Fill out the interest form below and tell us about your goals and current SEO situation. We’ll do a brief opportunity assessment to make sure we’re a fit — and if we’re not the right stage for each other right now, we’ll tell you honestly.
Investing in Etched Monthly means investing in the future of your brand.
Now accepting clients for July kickoff dates.
Only 2 clients onboarded per month.
Socialhart helps founders drive revenue and grow market share with SEO. Content that connects, nurtures, and grows your revenue and business. Show up in search results. Reach your people. Grow revenue.