SEO Services & Programs
1:1 SEO consulting services and guided SEO content programs
Because your SEO content should excite you, not overwhelm you. Invest in simple, timeless, and proven strategies for growing your online traffic with SEO content.
Join the WaitlistNo wasted time on technical jargon. No long, drawn-out contracts. Just what you need to plan and execute SEO content.
Four ways to work together, from a single power hour to a year-long program. Compare them below, then pick the one that fits where you are.
Bubbly:
90-Minute Power Hour
Testing the waters, urgent fixes, or a quick SEO gut-check. One session of 60–90 minutes, and you walk away with a roadmap, an action plan and 30-day recording access. From $250.
Growth Rizz:
SEO Audit + Strategy
For teams or founders who need a full data-driven SEO roadmap. 30–45 days across 2–3 bi-weekly sessions, covering a full audit, competitive analysis, a 1-year roadmap and keyword research.
Spree:
VIP 1-Week Sprint
For founders who want to learn SEO by doing it alongside Crystal. Three months, one 2-hour session per month, covering SEO strategy, research, outlines and live content publishing.
Etched Monthly:
Audit, Clean & Grow
For brands or teams ready for a sustained, compounding SEO program. Twelve months of monthly check-ins and ongoing support: audit, 12-month strategy, monthly reporting across AI and traditional search. $4,599 / month.
Your Questions
Frequently asked questions
The truth is — SEO isn’t that technically complicated. Sure, you will come up against mysteries about why something isn’t working, why something isn’t ranking, and more complex problems. There are so many people who can help you with a technically advanced SEO problem. Your consultant (like me!) or your developer are two great options. If you only attempted what you already knew how to do, you’d still be stuck in diapers, my friend.
SEO can be whatever you want it to be. It can help you generate revenue, discover search trends, improve your content, inform the structure of your website, spark ideas for your social media, drive new visitors to your site, and overtake competitor search appearance. SEO is not only valuable when it returns revenue (although, when done well — it should!). SEO is a puzzle piece that helps you understand how people search for things, so you can be the one that helps them on their journey.
SEO is search engine optimization. And search engine optimization is about understanding what people want and need. Keywords help you understand how people search and then help you highlight your website with the right online solutions that match their interests. That’s it. Adding excessive or irrelevant keywords to your content will do nothing but signal to Google (and to potential customers), that you are spam. Think beyond the keyword. Think about people. You’ll get much further when you think about people than you will by using the glossiest SEO tools.
AI cannot replace human-centered marketing decisions in the same way Forever 21 jewelry can’t replace Tiffany’s. Quality SEO content will always be superior to the quantity of SEO created with AI. SEO will use AI to improve processes, ideas, outlines, etc. But search engines are made for people. And AI — at least so far — can’t replace a person’s uniqueness and human qualities.
socialhart has worked with
“I have never worked with a more knowledgeable SEO expert, and you are making life so much easier on the Google Ads front, so thank you!! All your work is incredible and so insightful!”
Catie Daus • Marketer, Google and Meta Ads Expert
“You are a rockstar. You have a way of making complex things sound so clear. You are the best. It's so amazing working with you.”
Agathe Latron • Business Development
“Crystal and I worked together on Peloton's SEO (big success, I vouch for all her hard work there!). [She's] among my favorite former coworkers, and I'm genuinely excited to connect you.”
Tom McGuane • Director of SEO
“Crystal is a true SEO pro. Her support in helping my team was tremendous as she was able to run with strategy development providing a comprehensive plan in a short period of time. Excited to continue to work with her in the future!”
Corey • CEO
“It was an immense joy to get to write a guide for Crystal Ortiz on How to Launch a Product for Health and Wellness brands. Not only was Crystal an absolute dreaaaam to work with, but it feels great to see it live and ready for reading!”
Clare Dyckoff • Writer
“Oh my god... Holy smokes. It's so cool to see ideas just sort of put together in a way that makes sense because I feel like there’s so much swirling in my head, and I have such a hard time breaking it all down. So this is fantastic. I’m really just like, blown away.”
Brigitta Catinean • Founder
“One of the best emails in my inbox this week. And I religiously read so...many...newsletters (kinda my job).”
Emelie Sanders • Founder, Pass the Queso
“I have never worked with a more knowledgeable SEO expert, and you are making life so much easier on the Google Ads front, so thank you!! All your work is incredible and so insightful!”
Catie Daus • Marketer, Google and Meta Ads Expert
“You are a rockstar. You have a way of making complex things sound so clear. You are the best. It's so amazing working with you.”
Agathe Latron • Business Development
“Crystal and I worked together on Peloton's SEO (big success, I vouch for all her hard work there!). [She's] among my favorite former coworkers, and I'm genuinely excited to connect you.”
Tom McGuane • Director of SEO
“Crystal is a true SEO pro. Her support in helping my team was tremendous as she was able to run with strategy development providing a comprehensive plan in a short period of time. Excited to continue to work with her in the future!”
Corey • CEO
“It was an immense joy to get to write a guide for Crystal Ortiz on How to Launch a Product for Health and Wellness brands. Not only was Crystal an absolute dreaaaam to work with, but it feels great to see it live and ready for reading!”
Clare Dyckoff • Writer
“Oh my god... Holy smokes. It's so cool to see ideas just sort of put together in a way that makes sense because I feel like there’s so much swirling in my head, and I have such a hard time breaking it all down. So this is fantastic. I’m really just like, blown away.”
Brigitta Catinean • Founder
“One of the best emails in my inbox this week. And I religiously read so...many...newsletters (kinda my job).”
Emelie Sanders • Founder, Pass the Queso
case studies
A few of the wins
How a Health Tech Brand Drove +63% Immediate Lift Within 30 Days and 763% Overall in 12 Months
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How a Fortune 500 Wellness Brand Achieved 100% Organic Growth and Category Leadership
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Health SaaS Startup Launches Competitive Search Presence With Socialhart
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How One Company Built a Scalable Organic Growth Engine in 12 Months
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How a Global Organization Scaled SEO and Content Into a Growth Engine
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meet the founder
Hi, I’m Crystal, and I’m here to give your SEO strategy the 3-carat setting it deserves.
I help ambitious and busy founders — like you — polish and buff their organic content strategy so people can easily find their products and solutions. BTW, organic just means “non-paid ads.” No Meta business nightmares for you, or you, or you! (Or let’s be honest, me!)
Through 1:1 SEO content strategy and guided organic growth programs, we work together to bring you more website traffic and visibility in search results (aka Google).
Experience: Autotrader, Kelley Blue Book, Peloton, and more.
Learn More
From content coal to content diamonds.
Whether your content is low-converting, low-traffic, or plain non-existent, you’ll finally get the clarity and confidence to publish high-quality, SEO-driven, competitor-resistant content.
Find the perfect fit
Weekly SEO tips and news in your inbox every week.
Socialhart helps founders drive revenue and grow market share with SEO.
Content that connects, nurtures, and grows your revenue and business. Show up in search results. Reach your people. Grow revenue.
